Increase Consumer Confidence with the ShopSmart Promise and

Nationwide Dealer Support

The ShopSmart Promise is provided exclusively to members of the Nationwide Marketing Group and has been created to help your company enhance its credibility and increase consumer confidence in your brand.  Consumer research suggests that shoppers exhibit a preference toward shopping with locally owned and operated businesses for our product categories.  It is important to make the most of this small but real bias with a clear and concise explanation of the advantages of choosing your independent company.  The ShopSmart Promise provides a national third party "seal of approval" that builds on the local reputation you've worked hard to establish.

This ShopSmart Promise sub-branding strategy positions you as the logical local alternative to the corporate big box providers of appliances, electronics, furniture & bedding and outdoor living products.  Of course, out delivering the corporate chains requires the kinds of competitive advantages that their scale provides and Nationwide Marketing Group provides that scale and those advantages. As a member of Nationwide you are provided the tools necessary to deliver on this promise through group programs and services that drive sales, reduce costs, increase customer satisfaction. This comprehensive array of benefits is outlined here and organized for your convenience as The Nationwide Advantage.